Shed Collective — Rebranding and Redesigning an emerging digital studio from the ground up
Shed Collective — Rebranding and Redesigning an emerging digital studio from the ground up
Whilst leading design at Shed Collective, I was tasked with reimagining the brand as a forward looking digital agency. A minimal logo mark was created using a pair of abstracted angle brackets which created an "S" that is representative of the two founders and their backgrounds in development. This paired with a custom treatment of the playful sans-serif, Larsseit served as a base for the Identity
Whilst leading design at Shed Collective, I was tasked with reimagining the brand as a forward looking digital agency. A minimal logo mark was created using a pair of abstracted angle brackets which created an "S" that is representative of the two founders and their backgrounds in development. This paired with a custom treatment of the playful sans-serif, Larsseit served as a base for the Identity
The rest of the design was playful enough to put accross Shed's personality whilst being a clean and minimal design that allows the work of the clients to speak for itself
Credits
Agency
Shed Collective
Branding + Art Direction + Visual Design
Tom Butler
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